Website Marketing
Getting people to visit your website is critical to it's success. Website marketing encompasses any technique which you might use to achieve this.
Offline Marketing
Advertising your website and email address on your everyday business literature is an often an overlooked method of attracting visitors to your website. Your website and email address needs to be dislayed in as many places as possible, here are a few possibilities:
- Business cards
- Letterheads
- Shop windows & fascias
- Invoices & receipts
- Cars & vans
- Clothing
Basically, display your website and email address anywhere you possibly can.
Search Engine Optimisation (SEO)
Search Engine Optimisation is the process of getting your website high-up in the results pages of the search engines. Selecting your domain name is probably the first, crucial step. At Solent Computers we follow established SEO techniques to help ensure our customers websites will achieve a good position. In practical terms this means:
- using the right keywords on your website
- getting relevant links to your website
- using relevant keywords within those links
- writing suitable textual content for your website
We offer ongoing help and guidance in all these areas and when developing your website will simply take care of all these areas for you.
Search Engine Submission
Having developed a website and ensured all optimisation techniques have been adhered to, your website needs to submitted to as many search engines as possible. We have a range of free tools to help with this, please visit our search engine submission page to use them.